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Experienced Heads and Cheap Legs: How to Leverage Mentoring and Advisers at a Startup

This is going to be BIG.

If you're hiring for marketing, it's going to be someone who will actually test all the AdWords campaigns, run the Twitter account, write the blog posts, pitch media outlets, etc. Hire someone cheap who can hustle. Then, match that person up with a one day or so a week senior person who gets paid mostly in equity.

Startups 125
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Reverse Engineering a Career

This is going to be BIG.

That could mean taking classes that cover Google Analytics, asking different product people to sit down with you for 30 minutes to show you how they use the tool, or maybe even contacting someone at Google to invite them to run a class on Google Analytics best practices not just for you, but for others trying to do the same thing.

Startups 146
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Master Opt-in Pages to Increase Your Subscribers: Tips, Tricks & Best Practices

Indigo Marketing Agency

Opt-in Page Design Best Practices Optimizing opt-in pages through proper design techniques is a non-negotiable. Adhering to these best practices ensures a user-friendly and visually appealing experience: Mobile Responsiveness Verify accessibility and functionality on all devices, especially mobile phones and tablets.

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The 15 Best Financial Advisor Websites

FMG

Why we love it: One of the best ways to build a relationship with a client, and attract new ones, is to make yourself a resource. For most firms, this comes in the form of a blog. Best of all, these resources are tied to a call-to-action, giving the site more opportunities to connect with visitors. Empire Wealth Strategies.

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Double Your Reach and ROI: 5 Effective Content Strategies for Marketing Yourself As a Financial Advisor

Indigo Marketing Agency

Here are 5 ways to maximize the mileage you get out of each post, blog, video, report, and email you create so you can get more exposure, start more conversations, and do more with less. The Fix: Implement SEO best practices to ensure your content ranks well in search engine results.

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Tips From Top Websites for Financial Advisors

Indigo Marketing Agency

But there are some proven best practices to follow that never go out of style. Leveraging Video As we focus on websites for financial advisors, the core mission is to build trust and credibility. The biggest mistake many financial advisors make with their blogs is that they are too cookie-cutter, and therefore too predictable.

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CMS Increases Oversight and Scrutiny of Hospices

The Healthcare Investor

A full copy of the CMS announcement can be accessed on CMS’ blog at CMS.gov. If you anticipate being affected by CMS’ latest announcement and/or would like additional guidance on CMS’ latest hospice oversight policies and best practices, please contact the authors.