Indigo Marketing Agency

JUNE 19, 2023

Well-written bullet points can: Make your summary less intimidating Highlight important information Focus your reader’s attention Clarify complex ideas Bullet Point Best Practices Before you add bullet points to your summary in excess, let’s review some bullet point best practices. Here’s one example: At Thomas J.

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Indigo Marketing Agency

SEPTEMBER 28, 2024

What’s missing is a bona fide sales funnel that systematically guides prospects from curiosity to interest and ultimately to conversion. Advisors should create a structured pipeline where each piece of content serves a specific purpose in moving the prospect through the funnel. LinkedIn for articles, Instagram for visuals).

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Indigo Marketing Agency

SEPTEMBER 16, 2024

It lets you explain complex topics in a way that feels personal and relatable, helping you connect with clients and prospects on a deeper level. For financial advisors, incorporating video into your strategy can make all the difference when it comes to client retention and attracting new prospects. That’s why video is so powerful.

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FMG

AUGUST 4, 2023

Blogs and webinars are the best content for establishing this groundwork because of their long format and research requirements. Having someone else present can help this feel more natural When repurposing our “5 Retirement Mistakes” webinar, we opted for an animated video and added an additional retirement tip.

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Indigo Marketing Agency

JULY 1, 2024

With our specific knowledge, you can be sure your marketing plan aligns with your goals as well as the best practices in the industry. Rather, we will tailor our services to your particular objectives so they will address your ideal audience’s pain points and leave a positive impression on your prospects.

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Indigo Marketing Agency

AUGUST 21, 2024

The idea is simple: provide something of value that entices your prospects to share their details, allowing you to nurture the relationship and convert them into paying clients over time. Checklists or worksheets: Maybe your prospects are drawn to practical tools that help them assess their financial situations. Webinar Alert!

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FMG

MAY 23, 2023

We’re sharing Tuesday’s resources to help you better engage clients and prospects, no matter the channel you’re focused on. In this webinar, Zoë Meggert discusses how to create a scalable content strategy using “pillar content.” Advisors, Step Away From the Hard Sell With Samantha Russell and Susan Theder (Ep.

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Indigo Marketing Agency

AUGUST 15, 2024

Common objectives include: Increasing brand awareness Generating leads Converting prospects into clients Retaining existing clients Understanding your goals will help you prioritize spending, measure the results of your marketing efforts, and make adjustments as needed. Around 25-30% of the budget should go here.

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Indigo Marketing Agency

JULY 13, 2024

It’s also important to remember that you may receive more prospective client inquiries, but if they’re not actually converting into clients or they don’t align with the ideal clients you’re trying to attract, something is off. Posting just to post won’t increase your followers or convert prospects into clients. Want to hear more?

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The Motley Fool

MAY 14, 2024

Welcome to Tencent Holdings Limited 2024 first-quarter results announcement webinar. Operator instructions] And please be advised that today's webinar is being recorded. Let me now introduce the management team on the webinar tonight. It's a truly global business, globally distributed, globally different practices.

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Indigo Marketing Agency

AUGUST 13, 2024

Use Automated Marketing Tools Action: Partner with a marketing provider to set up custom nurture email sequences, advanced sales funnels, and continuous high-quality content that drives and converts more prospects while keeping current clients engaged. These types of services work best when they serve as part of an orchestrated sales funnel.

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Indigo Marketing Agency

JUNE 22, 2020

When I think about the future of marketing for financial advisors, I’m excited about two things: webinars and YouTube. Webinars are an incredible solution to get in front of your ideal prospects 24/7 online with an up-front investment of 4 to 8 hours of your time. YouTube Best Practices For Financial Advisors.

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Indigo Marketing Agency

DECEMBER 30, 2021

This tells a prospect absolutely nothing about who you serve, how you help, or why they should work for you. With our Testimonial Program, we transform your testimonials from good to great by coaching your clients to talk about what prospects really want to know: Why did they choose you over another advisor?

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Indigo Marketing Agency

MAY 4, 2022

This tells a prospect absolutely nothing about who you serve, how you help, or why they should work for you. With our Testimonial Program, we transform your testimonials from good to great by coaching your clients to talk about what prospects really want to know: Why did they choose you over another advisor?

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FMG

MAY 8, 2024

That’s how content marketing works, it’s all about taking things you’ve created and using them to bring in clients, prospects, and overall business interest. The Type of Content to Create Now, you may be wondering what type of content is the best fit for your marketing. What Are the Benefits of Content Marketing?

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Indigo Marketing Agency

DECEMBER 17, 2024

Get started with these actionable tips and best practices. Convert 5% of webinar attendees into paying clients. Webinar Spotlight: How Advisors Can Use Video to Stand Out 4. It starts with a clean, user-friendly website with a modern design, personality-driven copywriting, and a comprehensive strategy.

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Indigo Marketing Agency

JUNE 23, 2023

When I think about the future of marketing for financial advisors, I’m excited about two things: webinars and YouTube. Webinars are an incredible solution to get in front of your ideal prospects 24/7 online with an up-front investment of 4 to 8 hours of your time. What Should Your Videos Be About?

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FMG

JULY 19, 2023

Improve Client and Prospect Engagement Next, you should understand that Facebook is foremost a social media platform. As an advisor, it’s your job to foster an environment where engagement with clients and prospects comes naturally. For example, many advisor host webinars that are set for certain days.

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FMG

AUGUST 9, 2023

Use Testimonials as Social Proof Many businesses rely on word of mouth or reviews to help push prospects to use their services or products. some events you could host virtually include: Webinars Workshops Movie Nights Game Shows Once your event is over, you can reuse the recordings for even more content. For example.

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FMG

APRIL 10, 2024

This is done to engage with clients, attract prospects, and interact with those in the community. Why Advisors Should Use Social Media To begin with, almost everyone is using social media from giant megacorps to the little ma and pop shop down the road. In fact, social media ads make up around 28.8% of all digital marketing spending.

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Indigo Marketing Agency

MARCH 5, 2025

According to DemandSage : The average webinar conversion rate is approximately 56%. A significant 85% of businesses consider webinars essential to their marketing strategy. More than half (51%) of content marketers say webinars provided the best results. Learn more about our webinar services here.

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Indigo Marketing Agency

MARCH 24, 2025

AI-Driven Marketing Platforms Catchlight: Utilizes AI to analyze and enrich lead data, helping financial advisors focus on prospects with the highest conversion potential. It uses AI to match advisors with prospects based on specific criteria, streamlining the client acquisition process.

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Indigo Marketing Agency

DECEMBER 11, 2024

How do you ensure your messaging cuts through the noise and drives prospects to take action with your firm? The secret lies in mastering the prospect journey, blending automation with personal touch, and strategically diversifying your communication channels. Prospects generally go through three main stages before becoming clients.

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Indigo Marketing Agency

MARCH 19, 2025

To win with marketing your financial advisor services, all you need is a simple list of best practices that help you connect with your audience and get them to take action. If you want to run ads that actually work, follow these three proven best practices. So they want you to be successful when you advertise with them.

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FMG

JANUARY 23, 2025

Use Social Media Wisely Social platforms like LinkedIn provide an excellent way to connect with clients and prospects. Event promotions, like webinars or community involvement initiatives. Share content that educates, informs, and engages, such as: Timely financial tips and market insights.

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FMG

JUNE 22, 2023

Host online webinars, internet classes, and much more. Mobile Messaging Every advisor knows the experience of communicating with clients and potential prospects, sometimes it goes smoothly and other times it doesn’t. Or if in-person isn’t your thing, you can host online experiences that connect everyone via technology.

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