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5 Steps to an Effective Lead Magnet for Financial Advisors

Indigo Marketing Agency

The idea is simple: provide something of value that entices your prospects to share their details, allowing you to nurture the relationship and convert them into paying clients over time. Checklists or worksheets: Maybe your prospects are drawn to practical tools that help them assess their financial situations.

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How to Craft the Perfect Financial Advisor Marketing Budget

Indigo Marketing Agency

Common objectives include: Increasing brand awareness Generating leads Converting prospects into clients Retaining existing clients Understanding your goals will help you prioritize spending, measure the results of your marketing efforts, and make adjustments as needed. Around 25-30% of the budget should go here.

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4 Creative Ways Financial Advisors Can Use Calls-To-Action + 6 Examples

FMG

Call-To-Action Best Practices So, what exactly is a call to action? And using more than one CTA for each audience is a great way to seamlessly lead prospects around your site and create transparent sections for each niche. They have nailed it with their CTAs, and we love how they incorporated them into their website.