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Nu Buffett is no stranger to financialservices, but some may be surprised to find that one of his most successful investments over the past year is a Latin American fintech stock. It may take some time before the rate cuts start to materialize this year, but it's going to be a feast for the real estate resale market.
And because SoFi marks up the value of those loans to account for every factor from expected future resale prices to interest, fees, and default rates, there's a risk that the mark-to-market value of those loans could be reduced as borrowing costs begin to decline.
For Equitable Holdings, a leading financialservices client, we built and deployed a GenAI-powered virtual service agent. This solution quickly analyzes thousands of documents, enabling customer representatives to respond 80% faster and freeing them to focus on more value-added activities such as complex financial planning.
Continuing with GBS, we're bringing together the best capabilities of our Analytics and Engineering and Applications business, now called Consulting and Engineering Services, with industry veteran Howard Boville as our general manager. In financialservices, we provide core banking solutions to numerous banks globally.
Um, I'm in Miami today together with Jon Jaffe, our co-CEO and president; Diane Bessette, our chief financial officer; David Collins, who you just heard from, our controller and vice president; Bruce Gross, our CEO of Lennar financialservices, and a few others as well. They truly operate under the banner of One Lennar.
These tenants allow us to target the biggest piece of the potential homebuyer pool by effectively competing its resale inventory, not just in today's environment that favors builders but also when the resale market returns to historical averages. In the second quarter of 2024, the financialservices profit of $4.8
Mike Murray -- Executive Vice President, Chief Operating Officer Financialservices earned $78 million of pre-tax income in the second quarter on $226 million of revenues, resulting in a pre-tax profit margin of 34.6%. First, on the resale market, I'm curious some of your thoughts there. We have been a spec builder.
Mike Murray -- Executive Vice President, Chief Operating Officer Financialservices earned $76 million of pre-tax income in the fourth quarter on $222 million of revenues, with a pre-tax profit margin of 34.2%. Somewhat a necessity given the supply chain, somewhat out of -- that's where the demand was given the tight resale market.
Additionally, under Howard's leadership, we've aligned the business to five verticals: financialservices, automotive and manufacturing, healthcare and life sciences, airlines, and public sector, where we have significant domain expertise, allowing us to develop very targeted solutions to address industry-specific challenges.
So, today, I'm in Miami together with Jon Jaffe, our co-CEO and president; Diane Bessette, our chief financial officer; Dave Collins, who you just heard from, our controller and vice president; and Bruce Gross, our CEO of Lennar financialservices. So, starting with financialservices. I'm not sure.
And we're joined remotely from Miami by Rick Beckwitt, our co-CEO and co-president; Diane Bessette, our chief financial officer; David Collins, our comptroller and vice president; and Bruce Gross, our CEO of Lennar FinancialServices. So, starting with financialservices. So, now turning to the balance sheet.
Mike Murray -- Executive Vice President, Chief Operating Officer Financialservices earned $66 million of pre-tax income in the first quarter on $193 million of revenues, resulting in a pre-tax profit margin of 34.3%. Obviously, resale inventory was incredibly tight.
But what they did note the call the financialservices and the technology platform segments, actually really contributed to these results this quarter, it was 42% of adjusted net revenue in the quarter. We can talk about financialservices, that's things like SoFi money, which are the difference of accounts that they have.
And lastly, the resale home market remains tight as existing buyers are hesitant to leave their low rate mortgages, which limits available inventory and helps to increase new home demand. Our financialservices result at a $7.9 We didn't have any such charges in 2022.
A third is industry with an emphasis on deepening our offerings in retail and hospitality, education and government, along with financialservices, healthcare, professional services, and tech and media. So, that was a great indicator that full platform is resonating around financialservices as well.
During the spring selling season with a healthy supply of move-in ready inventory, we were able to capitalize on strong market conditions generated by the increasing need for housing for millennials and Gen Zs as well as the move-down Baby Boomers who continue to find our limited inventory, limited availability of resale housing supply.
As we previously discussed, two of the largest population cohorts, the millennials and recently Gen Zs are having life events lean to increased levels of need-based housing that currently cannot be met by the constrained resale of home supply in the market. billion to $1.3 billion, home closing gross margin of 23.5% Good morning, everyone.
Mike Murray -- Executive Vice President and Co-Chief Operating Officer Financialservices earned $94 million of pre-tax income in the third quarter on $229 million of revenues, resulting in a pre-tax profit margin of 41.2%. We expect our home sales gross margin in the fourth quarter to be approximately 23.5% in the fourth quarter.
Another example of how our digital business is enabling us to develop and deliver transformational solutions for our largest customers is with one of the biggest financialservice companies in the United States. This customer is outsourcing its noncore services and has selected Iron Mountain to manage all of its records.
And when I told her I was leaving SoFi after four years, just ’cause I was done with my financialservices chapter until now, and she said, Hey, I’ve got a company for you in LA that I’m just about to invest in with two great founders. Can you go meet them? And I said, what’s it about? Like, I don’t Right.
The focus seems to be on other institutions that create employment like healthcare, medical, tech, medical type services. There’s been a lot of emphasis on sort of competing with New York, bringing financialservices there. MILLER: That they’re going to move their location. RITHOLTZ: Wow.
And Hilla will provide a financial overview of the third quarter and forward-looking guidance. We look forward to her insights, particularly in technology and financialservices. The FinancialServices profit of $3.1 The FinancialServices profit of $5.7 Erin Lantz, to the Meritage family.
> #CVC Mercado Libres MELI Fund made an undisclosed investment in Carflix, a Brazilian car resale marketplace. Venture investment in resale marketplaces is on the rise, with recent deals for new unicorn Kavak (cars), Trocafone (electronics), and Repassa and GoTrendier (clothing). >
we secured a multiyear deal with a long-standing global financialservices customer for our InSight DXP Solution. Some of the use cases include consumer lending, compliance, HR and benefits management, and providing a platform which future proofs the ability to search unstructured data. In the U.S.,
Mike Murray -- Executive Vice President, Chief Operating Officer Financialservices earned $49 million of pre-tax income in the first quarter on $182 million of revenues, resulting in a pre-tax profit margin of 26.7%. During the first quarter, our mortgage company handled the financing for 79% of our homebuyers. Appreciate that.
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